يسعى هذا المعجم لتقديم نظرة شاملة حول الماركتينغ الإلكتروني. يوفر هذا المجال أساليب عديدة للبيع المحتوى عبر الإنترنت. تستطيع اكتساب القواعد الأساسية في هذا المجال.
- يشمل هذه الوثيقة أساليب مثل ما في:
- السي أو إي
- التسويق بالمحتوى
- وسائل التواصل الاجتماعي
- البرمجة النصية
يُرشد هذه الوثيقة الرجال في فهم الماركتينغ الإلكتروني.
أدوات التسويق الإلكتروني في السعودية
تُعدّ السعودية من الدول الرائدة في مجال المبيعات عبر الإنترنت. وبالنظر إلى امتلاك الأجهزة الذكية بشكل واسع بين المواطنين، أصبح التسويق الإلكتروني من أهم الفئات التي يعتمد عليها الشركات في المملكة. يُعرف السوق السعودي بـاهتماماته الواسعة حول صناعات متنوعة.
- خطة التسويق
- التطبيقات
- الإعلانات
تُركز بعض الخيارات التسويقية الإلكترونية في السعودية على إنشاء مواقع إلكترونية جذابة، والترويج للمحتوى.
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